Author: Bethany Dennett
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Why Your Marketing Isn’t Getting Results
You’re posting on social media, updating your website, maybe even running ads, but nothing seems to be happening… Where are the enquiries? Where’s the growth? Is there any real return on the time you’re putting in? If this sounds familiar, you’re not alone. One of the most common frustrations businesses face is feeling like their marketing simply isn’t working. The good news? Most of the time, there’s a reason for it, and once you identify the…
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Is TikTok Becoming the New Search Engine?
The way people search for information has started to shift toward visual, and one platform leading that change is TikTok. Once known purely for entertainment, TikTok is now being used as a search engine, especially by younger audiences. Whether it’s finding the best restaurants, local services, or how-to advice, users are increasingly turning to TikTok instead of traditional search engines. So what does this…
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Blogging for Business: Is It Still Worth It?
The internet has changed so quickly in just the past couple of years. With social media, short-form video, and AI-driven search, many businesses are asking the same question: Is blogging still worth it in 2026? Platforms like Instagram and TikTok offer instant visibility, while email and paid ads can drive quick results. Compared to that, blogging can feel slow, time-consuming,…
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Do You Still Need a Website in 2026?
With the rise of social media, third-party platforms, and AI-driven search, many small businesses are starting to ask the question: Do you still need a website in 2026? It’s a fair question. Platforms like Instagram, TikTok, and marketplace tools have made it easier than ever to promote, sell, and communicate without ever owning a traditional…
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Instagram vs TikTok: Which is Best for Small Businesses?
Social media is integral to getting your small business seen, but where should you be focusing your attention? While TikTok and Instagram may look similar on the surface, there are some distinct differences in how your small business will be shared to potential customers. Content While Instagram and TikTok both prioritise visual content, their content styles…